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Overwatch 2: Invasion Machine Warning

Date

2023

Client

XBOX, Activision Blizzard King

Overwatch 2: Invasion, a game about AI turning evil and attacking humanity, was the perfect platform to engage in the biggest discussion in pop culture right now, the threat of AI. To make sure this won't happen for real, we let real AI watch as players destroyed evil AI in the game. Tackling the threat of an evil robot invasion tomorrow, by showing AI. who’s boss, today.

We created a unique Overwatch 2: Invasion gaming experience with hundreds of cameras, connected to A.I. software observing live gameplay. AI watched as gaming creators crushed evil robots, leaving a warning in form of a labelled data set for all future AI to learn off, and hopefully to never attempt fighting humanity in real life.

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